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We all remember that birthday or Christmas when we unwrapped a shiny new bike, don't we? Whether it had drop bars or stunt pegs, skinny tyres or fat forks; the cool kid's new bike was always the envy of the playground. So whether your children will be the next Athertons or Rowsells, their new bike is the next step to a lifetime worth of glory! Whatever stage they're at in their pro cycling career, be it learning the ropes on an Early Rider balance bike or entering their first race on a Frog Road Bike, you're in the best place to find little champion's new bike!